Saturday, March 25, 2023
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Carol Bales

Carol Bales

UX Strategist and Educator
Carol Bales
Carol Bales
UX Strategist and Educator
  • User Experience Design
    • Design Process
    • Project Structuring
    • User Research
    • Ideation
    • Interaction Design
    • Design Validation
    • Usability
  • Industries
    • Consumer Packaged Goods
    • eCommerce
    • Education
    • Entertainment
    • Finance
    • Government
    • Healthcare
    • Hospitality
    • Telecom
    • Transportation
  • Academic
    • Courses Taught
    • Masters Projects
  • Arts
  • Resume
  • Design Validation Finance Ideation Interaction Design Project Structuring User Research

    User testing to validate call center app improvements

    Our team addressed several needs in this call center support application redesign effort. Call center representatives needed to be able to scan lots of information, then isolate a record to…

    Coralbells July 20, 2018
  • Entertainment Interaction Design

    In-game and admin game design

    For Fusion Fall, an MMOG created by Cartoon Network (retired), I provided information architecture for the internet account registration and management, and some usability enhancements to the in-game heads-up display.…

    Coralbells June 20, 2018
  • Design Validation Healthcare Ideation Interaction Design

    Decision support for families

    For this project, Brookdale Senior Living wanted a tool to help families make decisions about senior living solutions. Following a design research engagement with IDEO, Brookdale hired StellarX (my client)…

    Coralbells June 17, 2018
  • Finance Interaction Design

    Seamless UX for prepaid card management.

    The goal for this project was to make it easy for users to purchase, check balance and refill their prepaid transit card for the Utah Transit Authority. Incomm’s white label…

    Coralbells June 10, 2018

User Experience Design

Designing great experiences

Coralbells August 14, 2018

My career is dedicated to designing technology interfaces that solve human problems. Whether it is Web or Mobile, AR or Embedded, or <insert new technology here>, human-centered design methods help…

View More Designing great experiences
Design Validation Finance Ideation Interaction Design Project Structuring User Research

User testing to validate call center app improvements

Coralbells July 20, 2018

Our team addressed several needs in this call center support application redesign effort. Call center representatives needed to be able to scan lots of information, then isolate a record to…

View More User testing to validate call center app improvements
Usability User Research

Startup Exception-ALLY upped their product design game.

Coralbells July 10, 2018 Heuristic EvaluationPersonas

Y-Combinator and Flashpoint graduates Exception-ALLY have developed a platform to support parents as they work with schools on the development of their child’s individualized education programs (IEP). I’ve made usability…

View More Startup Exception-ALLY upped their product design game.
Design Process

Design process

Coralbells June 21, 2018

Serious designers have a clear sense of their own design process. They understand how to start from zero and develop ideas into something concrete that can then be validated and…

View More Design process
Business Services Design Validation

Heuristic evaluation to simplify job application process

Coralbells June 20, 2018 Heuristic EvaluationMobile App

This firm develops apps to support newspaper and online job applications. I performed an heuristic evaluation of their as-is application, and made recommendations for mobile conventions, a more streamlined application…

View More Heuristic evaluation to simplify job application process
Entertainment Interaction Design

In-game and admin game design

Coralbells June 20, 2018 Game Design

For Fusion Fall, an MMOG created by Cartoon Network (retired), I provided information architecture for the internet account registration and management, and some usability enhancements to the in-game heads-up display.…

View More In-game and admin game design
Finance User Research

Better CX through better search APIs

Coralbells June 17, 2018 Data-driven Design

Among other things, Fiserv Biller Division provides biller search support for point of sale bill pay transactions for Walmart Money Centers, an entity that supports the underbanked population. Walmart identified…

View More Better CX through better search APIs
Design Validation Healthcare Ideation Interaction Design

Decision support for families

Coralbells June 17, 2018 Customer JourneyTask FlowUsability TestWireframes

For this project, Brookdale Senior Living wanted a tool to help families make decisions about senior living solutions. Following a design research engagement with IDEO, Brookdale hired StellarX (my client)…

View More Decision support for families
Finance Interaction Design

Seamless UX for prepaid card management.

Coralbells June 10, 2018 Navigational FlowsWireframes

The goal for this project was to make it easy for users to purchase, check balance and refill their prepaid transit card for the Utah Transit Authority. Incomm’s white label…

View More Seamless UX for prepaid card management.
Instructor Masters Projects

Academic Work

Coralbells April 6, 2018

Take a look at courses I’ve taught at Georgia State University, and the Art Institute of Atlanta. Here is a site with some of my own student projects and writing…

View More Academic Work
Academic Instructor

Courses Taught

Coralbells March 14, 2018

Courses Taught at Georgia State University, Department of Computer Science, 2018 CSc 4720 Human Computer Interaction CSc 6720 Human Computer Interaction (Graduate) Courses Taught at the Art Institute of Atlanta,…

View More Courses Taught
Masters Projects

Third Life: Your World, Beyond Your Imagination

Coralbells February 20, 2018 IdeationVirtual World-building

Combining elements of spectacle, showmanship and irony to create a play space in Second Life that spoofs the promise of blurring the lines between reality and virtual reality. Project Goal…

View More Third Life: Your World, Beyond Your Imagination
Finance Ideation Project Structuring User Research

Digital branding for multiple lines of business.

Coralbells February 10, 2018 Customer JourneyDigital BrandingIdeationPersonas

In this digital branding engagement, IBM’s New York Innovation Center helped Prudential reimagine a combined Web presence representing all lines of business. Our design team took a user-centered design approach…

View More Digital branding for multiple lines of business.
Arts

Arts

Coralbells February 8, 2018

I started my academic career by studying art. I love art. I think art, aesthetics, and design are important. I also studied computer graphics, computer science, and engineering graphics. Funnily…

View More Arts
Resume

Resume & Contact

Coralbells January 20, 2018

Download my resume. Visit me on LinkedIN. Contact me via email. Take a look at my company: Silver Spring Interactive.  

View More Resume & Contact

Activities

  • Academic (1)
  • Arts (1)
  • Business Services (1)
  • Design Process (1)
  • Design Validation (3)
  • Entertainment (1)
  • Finance (4)
  • Healthcare (1)
  • Ideation (3)
  • Instructor (2)
  • Interaction Design (4)
  • Masters Projects (2)
  • Project Structuring (2)
  • Resume (1)
  • Usability (1)
  • User Experience Design (1)
  • User Research (4)

Deliverables

Customer Journey Data-driven Design Digital Branding Game Design Heuristic Evaluation Ideation Mobile App Navigational Flows Personas Task Flow Usability Test Virtual World-building Wireframes
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